Not long ago, one MBer said other kids at school tease her about the magazine’s name. Another said she regularly left magazines at home if the covers showed embarrassing images such as (oh, the horror) babies.
We’re sure this is not what the editors have in mind. They want readers to flaunt Muse proudly, not hide it like a shameful secret. And other kids who see it should react the way they would to a new, skinnier, flasher, larger-capacity, higher-resolution iPod: by exclaiming, “I must have it!”
So, what can the folks in Chicago do to make the magazine more like that? (Apart from printing more Muse for less money–not an option, we fear.) You’re all experts, and we know you’re highly opinionated. Let’s have some ideas.